For one of its newest marketing campaigns, communications company Qualcomm decided to improve a couple bus stops in their city, but not in the way you would normally think. They went all out.
First they took down the old bus route posters and replaced it with their own poster that featured a very special website link and message. One of them read:
IN A HURRY? Use your mobile device to get where you need to go. Right now. Go to BornMobile.com/Hurry
After entering the URL and visiting the website, they were greeted with a simple message that said “Press The Button. Grab A Ride.”. What followed surprised everyone that was watching, especially the folks waiting for the bus.
Who wouldn’t like to catch a ride in a Lamborghini or a Ferrari?
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